The Influence of Promotion, Service Quality, and Electronic Word of Mouth on Customer Loyalty through Customer Satisfaction on the Instagram Account @rooftopin.nesia
The use of social media has become a key strategy in business development in the era of information technology. Rooftopin Café utilizes social media to build relationships with customers; however, its impact on customer loyalty remains uncertain. This study aims to analyze the influence of promotion...
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| Hlavní autoři: | , , , |
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| Médium: | Artigo |
| Jazyk: | Indonésio |
| Vydáno: |
Islamic University of Indragiri
2025-07-01
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| Edice: | Sistemasi: Jurnal Sistem Informasi |
| Témata: | |
| On-line přístup: | https://sistemasi.ftik.unisi.ac.id/index.php/stmsi/article/view/5196 |
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