The Effect of Product Quality and Promotion on Consumer Purchasing Decisions
This study aims to determine the effect of product quality and promotion on consumer purchasing decisions at Floris Florists in Jakarta. The method used is explanatory research with analytical techniques using statistical analysis with regression testing, correlation, determination, and hypothesis...
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
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| Μορφή: | Artigo |
| Γλώσσα: | Inglês |
| Έκδοση: |
Bandung: Prodi Manajemen FE Universitas Langlangbuana
2020-08-01
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| Σειρά: | Almana: Jurnal Manajemen dan Bisnis |
| Θέματα: | |
| Διαθέσιμο Online: | http://journalfeb.unla.ac.id/index.php/almana/article/view/1356 |
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