The impact of online store specifications on enhancing the attractiveness of customer perception of the product: An analytical study of the opinions of a sample of Iraqi virtual store customers [version 2; peer review: 2 approved, 1 approved with reservations]
Background Despite rapid e-commerce growth in emerging markets, approximately 30% of online users in Iraq avoid online shopping due to low trust. Prior research has conflated distinct dimensions of store quality, and no study has specifically investigated how information quality, system quality, and...
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| Autori principali: | , , , , , , , , |
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| Natura: | Artigo |
| Lingua: | Inglês |
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F1000 Research Ltd
2026-06-01
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| Serie: | F1000Research |
| Soggetti: | |
| Accesso online: | https://f1000research.com/articles/15-653/v2 |
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