The Roles of Government Support and Competitive Intensity in Big Data Analytics Driven Performance in the Wellness Tourism Sector

Although extensive research acknowledges the potential of big data analytics capabilities (BDACs), there is still a blank map regarding how and to what extent BDACs are understood and used in the field of tourism. This study thus explores how BDACs impact organisational performance with government s...

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Autors principals:	Jingjing Liu, Jing Yi Yong, Thanuja Rathakrishnan
Format:	Artigo
Idioma:	Inglês
Publicat:	MDPI AG 2026-04-01
Col·lecció:	Systems
Matèries:	big data analytics capabilities government support competitive intensity wellness tourism organisational performance
Accés en línia:	https://www.mdpi.com/2079-8954/14/4/379
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