The Role of Product Type in Online Review Generation and Perception: Implications for Consumer Decision-Making
Product type plays a critical role in shaping how consumers generate, perceive, and utilize online reviews in decision-making. While previous studies have examined various review features, this study highlights the distinct effects of product classification—search goods, experience goods, and creden...
I tiakina i:
| Ngā kaituhi matua: | , , |
|---|---|
| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
MDPI AG
2025-06-01
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| Rangatū: | Journal of Theoretical and Applied Electronic Commerce Research |
| Ngā marau: | |
| Urunga tuihono: | https://www.mdpi.com/0718-1876/20/2/135 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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