Understanding creative enterprise creation, functionality and sustainability from the lenses of Ghanaian creative entrepreneurs

AbstractThis paper explored the dynamics of the Ghanaian creative industry to understand creative entrepreneurs’ lived experiences in the process of turning their creativities into business ventures and the challenges they encounter in bids to sustain ventures. Guided by the business canvas model an...

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Päätekijät:	Mohammed-Aminu Sanda, Rufai Haruna Kilu, Ana Alacovska
Aineistotyyppi:	Artigo
Kieli:	Inglês
Julkaistu:	Taylor & Francis Group 2024-12-01
Sarja:	Cogent Business & Management
Aiheet:	Creative entrepreneurship, creative enterprise creation creative enterprise functionality creative enterprise sustainability Ghana Huifen (Helen) Cai, Middlesex University Business School, United Kingdom Entrepreneurship
Linkit:	https://www.tandfonline.com/doi/10.1080/23311975.2024.2336271
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