Understanding creative enterprise creation, functionality and sustainability from the lenses of Ghanaian creative entrepreneurs

AbstractThis paper explored the dynamics of the Ghanaian creative industry to understand creative entrepreneurs’ lived experiences in the process of turning their creativities into business ventures and the challenges they encounter in bids to sustain ventures. Guided by the business canvas model an...

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Autores principales:	Mohammed-Aminu Sanda, Rufai Haruna Kilu, Ana Alacovska
Formato:	Artigo
Lenguaje:	Inglês
Publicado:	Taylor & Francis Group 2024-12-01
Colección:	Cogent Business & Management
Materias:	Creative entrepreneurship, creative enterprise creation creative enterprise functionality creative enterprise sustainability Ghana Huifen (Helen) Cai, Middlesex University Business School, United Kingdom Entrepreneurship
Acceso en línea:	https://www.tandfonline.com/doi/10.1080/23311975.2024.2336271
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