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Patterns of brand dependence on consumer behavior with brand preferences

The purpose of this study is to find the Patterns of brand dependence on consumer behavior with brand preferences. The research method used in this research is a kind of exploratory blend type, quantitatively and qualitatively. The technique used for collecting information and analyzing data was use...

詳細記述

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書誌詳細
主要な著者: Seyed Mohammad Mirjavadi, Hamid Reza Saidnia, Ehsan Abedi
フォーマット: Artigo
言語:Persa
出版事項: Iran Strategic Management Society 2019-02-01
シリーズ:مطالعات مدیریت راهبردی
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オンライン・アクセス:https://www.smsjournal.ir/article_87929_6aee9a5de11ad8456442f708757c167b.pdf
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