Designing model of place branding based on brand attachment (Kish Island case study)

Abstract Nowadays, place branding is a powerful tool which has the ability to create emotional attractions and brand image as well as an essential key to create differetiation among numerous tourism markets. This research aims to design a model of place branding for Kish Island due to compete among...

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Номзүйн дэлгэрэнгүй

Үндсэн зохиолчид:	khadigeh Ghaemmaghami Tabrizi, Asghar Moshabaki Esfahaniَ, Abdolah Naami, Naser Azad
Формат:	Artigo
Хэл сонгох:	Persa
Хэвлэсэн:	University of Sistan and Baluchestan 2024-09-01
Цуврал:	پژوهش‌های مدیریت عمومی
Нөхцлүүд:	place brand place brand model branding brand attachment kish island
Онлайн хандалт:	https://jmr.usb.ac.ir/article_8566_444f7583c77d3f7440713f860e452d06.pdf
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!