The Effect of Internal Marketing Effect on Quality of service with Emphasis On the Mediating Role of Organizational Citizenship Behavior and Organizational Commitment

The present article aims to investigate the effect of internal marketing on the Quality of Services, with a view to the intermediary roles of organizational citizenship behaviors and organizational commitment. The statistical population consisted of managers and assistants of Sepah bank in the City...

Descripció completa

Dades bibliogràfiques

Autors principals:	Ali Safari, Faezeh Radi
Format:	Artigo
Idioma:	Persa
Publicat:	Allameh Tabataba'i University Press 2014-12-01
Col·lecció:	مطالعات مدیریت بهبود و تحول
Matèries:	internal marketing organizational commitment organizational citizenship behavior quality of service sepah bank
Accés en línia:	https://jmsd.atu.ac.ir/article_860_4e9a6539eb4aa68dfcaad2b221fe4a94.pdf
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!