Analysis of the Effectiveness of Influencer Marketing, Content Marketing, and Online Advertising Marketing on Purchasing Decisions on the E-Commerce Tik-Tok Shop

This study aims to determine the extent of the effectiveness of using Influencer Marketing, Content Marketing and Online Advertising Marketing on Purchasing Decisions on E-Commerce Tik-Tok Shop. This study uses a quantitative research method, the data is obtained from 96 respondents by distributing...

Täydet tiedot

Bibliografiset tiedot

Päätekijät:	Fitrotul Amaliyah, Lilik Indayani, Muhammad Yani
Aineistotyyppi:	Artigo
Kieli:	Inglês
Julkaistu:	Program Studi Pendidikan Ekonomi Fakultas Keguruan dan Ilmu Pendidikan Universitas Lambung Mangkurat, Banjarmasin 2025-12-01
Sarja:	Journal of Economics Education and Entrepreneurship
Aiheet:	influencer marketing content marketing online advertising marketing purchase decision tik tok shop
Linkit:	https://ppjp.ulm.ac.id/journals/index.php/jee/article/view/14777
Tagit:	Lisää tagi Ei tageja, Lisää ensimmäinen tagi!