The role of innovation capability in mediating the effect of customer relationship management and market orientation on SME performance
Type of the article: Research Article AbstractEvery developing country, including Indonesia, relies on SMEs as an important part of its economic structure. However, SMEs encounter significant problems in terms of competition on the local and global markets. This study aims to examine the mediating...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
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LLC "CPC "Business Perspectives"
2026-02-01
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| Series: | Problems and Perspectives in Management |
| Assuntos: | |
| Acceso en liña: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/23756/PPM_2026_01_Indrawati.pdf |
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