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The significance of service quality on customer loyalty with corporate image and customer satisfaction as mediators

This study seeks to reveal the effect of service quality on customer loyalty mediated by corporate image and customer satisfaction at restaurant X in Surabaya. Data were collected using a questionnaire for each variable, on 150 subjects with the characteristics of a minimum age of 19 years, and a mi...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Maria Aletta Dei Hariyanto, Dudi Anandya
Μορφή: Artigo
Γλώσσα:Inglês
Έκδοση: Department of Management, Faculty of Economics and Business, Universitas Surabaya 2021-09-01
Σειρά:Manajemen dan Bisnis
Θέματα:
Διαθέσιμο Online:https://www.journalmabis.org/mabis/article/view/541
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