INTEGRATING SUSTAINABILITY INTO DESTINATIONS BRANDING: A LITERATURE BASED-REVIEW
In today’s global challenges, sustainability is no longer a choice but a necessity. Particularly in destination branding, sustainability is a core value that significantly influences tourist choices and shapes the image of destinations worldwide. Therefore, destinations require sustainable brandi...
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| Autors principals: | , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Editura Universităţii din Oradea
2025-12-01
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| Col·lecció: | Geo Journal of Tourism and Geosites |
| Matèries: | |
| Accés en línia: | https://gtg.webhost.uoradea.ro/PDF/GTG-4-2025/gtg.62445-1611.pdf |
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