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Determinants of Marketing Performance: Innovation, Market Capabilities and Marketing Performance

This research aim to analyze causality influence between innovations, market capability, social modal, entrepreneurs oriented into marketing performance. Organizational innovations is a basic focus on Total Quality Management. Innovation has a role to technological development and competitive econom...

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Bibliografiska uppgifter
Huvudupphov: Naili Farida
Materialtyp: Artigo
Språk:Inglês
Utgiven: Universitas Negeri Semarang 2016-03-01
Serie:Jurnal Dinamika Manajemen
Ämnen:
Länkar:https://journal.unnes.ac.id/nju/index.php/jdm/article/view/5759
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