IKEA - Phygital Transformation in Furniture Manufacturing Industry
IKEA was formed in a remote corner of Sweden, where it was difficult to contact potential clients in larger towns. Is currently serving over 775 million clients worldwide and has a presence in 35 countries IKEA is the best illustration of phygital transformation having the combination of Physical pl...
Salvato in:
| Autori principali: | , , |
|---|---|
| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
JPM Publishers
2023-09-01
|
| Serie: | International Journal of Emerging Research in Engineering, Science, and Management |
| Soggetti: | |
| Accesso online: | https://ijeresm.com/2303-2/ |
| Tags: |
Nessun Tag, puoi essere il primo ad aggiungerne!!
|