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Communicating Nutritional Knowledge to the Chinese Public: Examining Predictive Factors of User Engagement on TikTok in China

Objective: This study aims to identify content variables that theoretical research suggests should be considered as strategic approaches to facilitate science communication with the public and to assess their practical effects on user engagement metrics. Methods: Data were collected from the officia...

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Библиографические подробности
Главные авторы: Min Zhu, ShaoPeng Che
Формат: Artigo
Язык:Inglês
Опубликовано: MDPI AG 2024-03-01
Серии:Behavioral Sciences
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Online-ссылка:https://www.mdpi.com/2076-328X/14/3/201
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