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Cognitive perceptions and behavioral loyalty in telecommunication services: Integrating SERVQUAL and CSI in the Philippine context

Telecommunications play a vital role in the public utility sector, particularly in the Philippines, where connectivity is central to economic and social development. This study aimed to identify the key factors influencing customer satisfaction and loyalty in the Philippine telecommunications indust...

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Autori principali: Yogi Tri Prasetyo, Zachariah John A. Belmonte, Edison Martinez Esberto, Maela Madel L. Cahigas, Reny Nadlifatin, Ma. Janice J. Gumasing
Natura: Artigo
Lingua:Inglês
Pubblicazione: Elsevier 2025-09-01
Serie:Acta Psychologica
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Accesso online:http://www.sciencedirect.com/science/article/pii/S0001691825006110
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