Consumer Perceptions and Purchase Behavior Towards Plant-Based Eggs: A Vignette Experiment
The plant-based eggs category is growing rapidly; however, there is limited research on consumer behavior towards plant-based eggs. We explore consumer perceptions and investigate factors affecting the likelihood of purchase for plant-based eggs by using experimental vignettes. Using data from a nat...
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| Автори: | , |
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| Формат: | Artigo |
| Мова: | Inglês |
| Опубліковано: |
MDPI AG
2025-05-01
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| Серія: | Foods |
| Предмети: | |
| Онлайн доступ: | https://www.mdpi.com/2304-8158/14/10/1742 |
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