Towards sustainable purchase: the effect of social responsibility, innovativeness and knowledge of natural cosmetics purchasing consumers’ intentions
The article aims to broaden the understanding of factors affecting natural cosmetics purchasing behaviours and specifically, to specify the role social responsibility, consumers' innovativeness and knowledge play in shaping purchasing intentions for these products. The study uses the extended theor...
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| Hlavní autoři: | , , |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Wydawnictwo Ekonomia i Środowisko
2024-01-01
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| Edice: | Economics and Environment |
| Témata: | |
| On-line přístup: | https://ekonomiaisrodowisko.pl/journal/article/view/629 |
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