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Reputation stability vs anti-crisis sustainability: under what circumstances will innovations, media activities and CSR be in higher demand?

Research background: The difference of war and peace can help gain an under-standing of the differences in the management of a company's reputation in terms of its stability as compared to the state of a reputation crisis. The question of practical confirmation, which is left open, is whether there...

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Autor principal: Olena Derevianko
Formato: Artigo
Idioma:Inglês
Publicado em: Institute of Economic Research 2019-09-01
coleção:Oeconomia Copernicana
Assuntos:
Acesso em linha:http://economic-research.pl/Journals/index.php/oc/article/view/1721
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