Innovative Business Strategies in the Face of COVID-19: An Approach to Open Innovation of SMEs in the Sonora Region of Mexico
ABSTRACT: The purpose of this study is to analyze and verify the effects of the business strategy (financial and market) and innovation management exerted on the economic indicators and business performances of SMEs in the south-central region of Sonora in Mexico. The effect of electronic commerce a...
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| Autors principals: | , , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Elsevier
2022-03-01
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| Col·lecció: | Journal of Open Innovation: Technology, Market and Complexity |
| Matèries: | |
| Accés en línia: | http://www.sciencedirect.com/science/article/pii/S2199853122010563 |
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