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IMPLEMENTATION OF HOTEL REVENUE MANAGEMENT STRATEGIES DURING A MARTIAL LAW

The Hotel Revenue Management strategy is used to measure the future occupancy, ADR, REVPAR, TREVPAR. Prices impact on the further development of business models implemented by the hotels is analysed. The purpose of this study is to determine the influence of Revenue Management Strategy on KPI and R...

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主要な著者: Anatolii Mazaraki, Mariia Kulyk, Margaryta Boiko, Myroslava Bosovska, Nadiia Vedmid
フォーマット: Artigo
言語:Inglês
出版事項: Editura Universitatii Agora 2024-06-01
シリーズ:Agora International Journal of Economical Sciences
オンライン・アクセス:https://univagora.ro/jour/index.php/aijes/article/view/6716
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