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Kesadaran merek, citra merek, persepsi terhadap kualitas dan pengaruhnya terhadap niat beli sepeda motor Honda Vario di Surabaya

Brand awareness, brand image, and highquality perception can lead the company to have a competitive advantage over a product in creating a relationship between consumers and producers. This study aims to examine and analyze the influence of brand awareness, brand image, and felt- quality towards the...

Бүрэн тодорхойлолт

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Soni Harsono
Формат: Artigo
Хэл сонгох:Inglês
Хэвлэсэн: Research Center and Community Services 2019-10-01
Цуврал:Journal of Business & Banking
Нөхцлүүд:
Онлайн хандалт:https://journal.perbanas.ac.id/index.php/jbb/article/view/1648
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!