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Conceptual Foundations of Public Interest Communications

This article argues that public interest communications (PIC) fundamentally emerges from public relations (PR) scholarship. PIC addresses paradigm anomalies of the excellence and relationship management theories of public relations in the specific case of activism and communication for the common go...

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Главный автор: Jasper Fessmann
Формат: Artigo
Язык:Inglês
Опубликовано: University of Florida, College of Journalism and Communications 2017-04-01
Серии:Journal of Public Interest Communications
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Online-ссылка:http://journals.fcla.edu/jpic/article/view/93317
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