Does Personalisation Promote Learners’ Attention? An Eye-Tracking Study

The personalisation principle is a design recommendation and states that multimedia presentations using personalised language promote learning better than those using formal language (e.g., using ‘your’ instead of ‘the’). It is often assumed that this design recommendation affects motivation and the...

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Bibliografiske detaljer

Principais autores:	Steffi Zander, Maria Reichelt, Stefanie Wetzel, Frauke Kämmerer, Sven Bertel
Format:	Artigo
Sprog:	Inglês
Udgivet:	EARLI 2015-11-01
Serier:	Frontline Learning Research
Fag:	multimedia learning personalisation effect motivation and learning
Online adgang:	https://journals.sfu.ca/flr/index.php/journal/article/view/161
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