ICT, an effectiveness factor in the application of digital marketing to retail businesses
Rev.esc.adm.neg The need for organizational development has led companies to review their business model and to find the way to redesign it to face the existing competition and to remain sustainable in the market. The rapid growth of organizations is accompanied by an increase of their functions, a...
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| Main Author: | |
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| Format: | Artigo |
| Language: | Espanhol |
| Published: |
Universidad EAN
2016-06-01
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| Series: | Revista Escuela de Administracion de Negocios |
| Subjects: | |
| Online Access: | http://journal.ean.edu.co/index.php/Revista/article/view/1460 |
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