Factors affecting the use of e-commerce in creative industries: Empirical evidences from SMES in Jabodetabek-Indonesia

The goal of this research is to identify factors that influences: organizational readiness, the external pressure, the ease of using, and final factor benefit that can be obtained from the use of e-commerce in SMEs Creative Industries in Jabodetabek. Our analysis demonstrate that there is a relati...

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Hlavní autoři:	Donny Oktavian Syah, Rambat Lupiyoadi, Adi Pramudita Tjiptadi
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	Universitas Islam Indonesia 2017-03-01
Edice:	Jurnal Siasat Bisnis
Témata:	Adopsi transaksi on - line (e - commerce) Industri Kreatif Usaha Kecil dan Menengah (UKM) UKM Jabodetabek - Indonesia
On-line přístup:	https://103.220.113.119/JSB/article/view/6309
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