Customer Loyality Segmentation on Point of Sale System Using Recency-Frequency-Monetary (RFM) and K-Means
It is no doubt that the development of the business world has been progressive. Point of sale is one of the many system used as a means of payment in various existing businesses, especially in heterogeneous markets. The activity of transactions between Point of Sale Systems and Customers occur in th...
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| 主要な著者: | , , , |
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| フォーマット: | Artigo |
| 言語: | Inglês |
| 出版事項: |
Department of Informatics, UIN Sunan Gunung Djati Bandung
2020-12-01
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| シリーズ: | JOIN: Jurnal Online Informatika |
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| オンライン･アクセス: | https://join.if.uinsgd.ac.id/index.php/join/article/view/511 |
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