Customer Loyality Segmentation on Point of Sale System Using Recency-Frequency-Monetary (RFM) and K-Means

It is no doubt that the development of the business world has been progressive. Point of sale is one of the many system used as a means of payment in various existing businesses, especially in heterogeneous markets. The activity of transactions between Point of Sale Systems and Customers occur in th...

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Үндсэн зохиолчид:	Bayu Rizki, Nava Gia Ginasta, Muh Akbar Tamrin, Ali Rahman
Формат:	Artigo
Хэл сонгох:	Inglês
Хэвлэсэн:	Department of Informatics, UIN Sunan Gunung Djati Bandung 2020-12-01
Цуврал:	JOIN: Jurnal Online Informatika
Нөхцлүүд:	point of sale rfm (recency frequency monetary) k-means
Онлайн хандалт:	https://join.if.uinsgd.ac.id/index.php/join/article/view/511
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!