The Influence of Brand Ambassador, Customer Satisfaction, and Brand Trust on Customer Loyalty of Luwak White Koffie in Surabaya
In Indonesia, packaged instant coffee plays a significant role in contemporary society. This has resulted in the emergence of new customs and trends within the beverage industry. Luwak White Koffie is evidence of the existence of white instant ground coffee, a new coffee variety in Indonesia. The o...
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| Autori principali: | , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2024-08-01
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| Serie: | Indonesian Interdisciplinary Journal of Sharia Economics |
| Soggetti: | |
| Accesso online: | https://e-journal.uac.ac.id/index.php/iijse/article/view/5214 |
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