Understanding Customer Loyalty in Romanian Wellness Spa Tourism: Insights from TRA Research
The wellness spa industry has become one of the fastest-growing segments in the hospitality and tourism industry, with an increasing number of individuals seeking relaxation, rejuvenation, and wellness. Given the growing popularity of wellness spa services, it is important for businesses...
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| Principais autores: | , |
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| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Editura ASE
2023-06-01
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| Serier: | Proceeding Papers (BASIQ International Conference) |
| Online adgang: | https://conference.ase.ro/papers/2023/23057.pdf |
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