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What message appeal and messenger are most persuasive for COVID-19 vaccine uptake: Results from a 5-country survey in India, Indonesia, Kenya, Nigeria, and Ukraine

Effective strategies to encourage COVID-19 vaccination should consider how health communication can be tailored to specific contexts. Our study aimed to evaluate the influence of three specific messaging appeals from two kinds of messengers on COVID-19 vaccine acceptance in diverse countries. We sur...

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Autori principali: Rupali J. Limaye, Kristian Balgobin, Alexandra Michel, Gretchen Schulz, Daniel J. Erchick
Natura: Artigo
Lingua:Inglês
Pubblicazione: Public Library of Science (PLoS) 2022-01-01
Serie:PLoS ONE
Accesso online:https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9491563/?tool=EBI
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