Analyzing Pricing Strategies of MTN-Irancell
Price is one of the four elements of marketing mix. One of the important decisions any business faces is select pricing strategies that can be effective in achieving company goals. Pricing methods are generally divided into cost-based and value-based methods. Considering that the marginal cost of in...
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| Autori principali: | , , |
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| Natura: | Artigo |
| Lingua: | Persa |
| Pubblicazione: |
University of Tehran, Faculty of Management
2011-02-01
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| Serie: | مدیریت بازرگانی |
| Soggetti: | |
| Accesso online: | https://jibm.ut.ac.ir/article_22118_e871d45edd7e5a37709e7e2a8698c27d.pdf |
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