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The Effect of Trust and Service Quality on Loyalty with Satisfaction as a Mediation Variable: A Case Study on Deposit Customers of PT. BPR BKK Jepara (Perseroda)

Customers are an essential component as one of the elements of bank credibility. Customer loyalty can be used as an indicator to see the bank's ability to meet customer needs. This study aims to analyze efforts to increase customer loyalty through trust, service quality and satisfaction. The popula...

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Principais autores: Basri Basri, Endang Tjahjaningsih
Formato: Artigo
Idioma:Inglês
Publicado em: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-11-01
Colecção:Indonesian Interdisciplinary Journal of Sharia Economics
Assuntos:
Acesso em linha:https://e-journal.uac.ac.id/index.php/iijse/article/view/8196
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