Impact of envelope teaser on mail and web research survey response rates and representation

Abstract Background A high response rate is an often-used measure of survey quality. Research is mixed on the effectiveness of a “teaser message” to increase response rate, with at least one study showing a significantly > 10% higher response rate with a teaser compared to control and others showing...

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Principais autores:	Jennifer M. Dinh, Ella A. Chrenka, Leif Solberg, Julia A. Andersen, Steven P. Dehmer, Anna Bergdall, Melissa Winger, Clarence Jones, Jeanette Y. Ziegenfuss
格式:	Artigo
语言:	Inglês
出版:	BMC 2026-02-01
丛编:	BMC Medical Research Methodology
主题:	Survey Response rate Teaser message Direct mail Survey methodology
在线阅读:	https://doi.org/10.1186/s12874-026-02808-1
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