Maximizing Online Loyalty: The Mediating Effects of Satisfaction and Trust
The significance of customer loyalty in the banking industry has gained more importance, particularly due to the recent technological advancements. With the growing number of emerging digital banking services, customers demand banks to develop mobile banking apps with superior online features and qu...
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | |
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| Μορφή: | Artigo |
| Γλώσσα: | Inglês |
| Έκδοση: |
Universitas Tarumanagara
2025-10-01
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| Σειρά: | Jurnal Manajemen |
| Θέματα: | |
| Διαθέσιμο Online: | https://ecojoin.org/index.php/EJM/article/view/2733 |
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