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Colombian consumer’s decision making online process: an ex-post-fact study

A review of making purchase decisions through internet was retrospectively reviewed (ex-post-fact) with a sample of 340 people who had (n=187) and who had not purchased online (n=153). The questionnaire that was used includes statement for each of the stages involved in the choice (problem identific...

Бүрэн тодорхойлолт

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолч: Javier Andrés Gómez-Díaz
Формат: Artigo
Хэл сонгох:Inglês
Хэвлэсэн: Universidad del Rosario 2016-05-01
Цуврал:Avances en Psicología Latinoamericana
Нөхцлүүд:
Онлайн хандалт:https://revistas.urosario.edu.co/index.php/apl/article/view/3139
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