Consumption acculturation of Brazilian K-pop fans
The marketing resonance of the major musical genre from Korean pop culture known as K-pop has grown worldwide over the last few years. Among consumer markets, Brazil stands out for how fans of this musical genre articulate the values of historically distant cultures through their consumption practic...
I tiakina i:
| Ngā kaituhi matua: | , , |
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| Hōputu: | Artigo |
| Reo: | Inglês |
| I whakaputaina: |
Instituto Brasileiro de Estudos e Pesquisas Sociais
2024-09-01
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| Rangatū: | Revista Eletrônica de Ciência Administrativa |
| Ngā marau: | |
| Urunga tuihono: | https://www.periodicosibepes.org.br/index.php/recadm/article/view/3872 |
| Ngā Tūtohu: |
Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!
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