Business-to-Business sellers’ motivations in sales performance – A six-dimensional framework proposition

Background: Whether internal or external, motivational factors serve as stimulants influencing individual ability to execute sales tasks. A meta-analysis was conducted highlighting three broad categories of individual motivations that are imperative within the context of sales performance, namely co...

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Hlavní autoři:	Rocio Rodriquez, Mornay Roberts-Lombard, Nils Høgevold, Göran Svensson
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	AOSIS 2023-09-01
Edice:	South African Journal of Economic and Management Sciences
Témata:	e-sales performance cognitive choice goal orientation work engagement job involvement b2b.
On-line přístup:	https://sajems.org/index.php/sajems/article/view/4923
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