Experience marketing through authenticity and escapism: Drivers of revisit intention in Sumatra’s natural heritage tourism

This study aims to analyze the influence of destination attributes, escapism, and authenticity on place attachment and memorable tourism experience, and to examine the mediating role of place attachment on revisit intention. This study was conducted on tourists visiting leading destinations in Suma...

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Hlavní autoři:	Indawati Lestari, Wan Suryani
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	Universitas Islam Indonesia, Faculty of Business and Economics, Department of Management 2026-07-01
Edice:	Asian Management and Business Review
Témata:	Destination attributes escapism authenticity place attachment memorable tourism experience revisit intention
On-line přístup:	https://journal.uii.ac.id/AMBR/article/view/44357
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo vytvoří štítek k tomuto záznamu!