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The Influence Of Brand Relationship, Brand Satisfaction, And Perceived Price Towards Brand Loyalty In PT X’S Customer, Indonesia

The goal of this research was to examine the influence of Brand Relationship, Brand Satisfaction, and Perceived Price towards Brand Loyalty by using multiple regression analysis. This research was a combination of qualitative and quantitative studies where the results of the questionnaire would b...

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Hovedforfatter: Danang Prihandoko
Format: Artigo
Sprog:Inglês
Udgivet: Bina Nusantara University 2016-09-01
Serier:Journal the Winners
Fag:
Brand Relationship
Brand Satisfaction
Perceived Price
Brand Loyalty
Online adgang:https://journal.binus.ac.id/index.php/winners/article/view/1974
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