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Artificial intelligence training in media: addressing technical and ethical challenges for journalists and media professionals

The rise of Artificial Intelligence (AI) is presenting both technical and ethical challenges for media organisations, creating an urgent need for professional training. This study explores how media professionals in the Basque Country are equipping themselves to face these challenges. Using a mixed-...

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Principais autores: Barbara Sarrionandia, Simón Peña-Fernández, Jesús Ángel Pérez-Dasilva, Ainara Larrondo-Ureta
Formato: Artigo
Idioma:Inglês
Publicado em: Frontiers Media S.A. 2025-06-01
coleção:Frontiers in Communication
Assuntos:
artificial intelligence
journalists
media
training
digital transformation
Acesso em linha:https://www.frontiersin.org/articles/10.3389/fcomm.2025.1537918/full
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