Artificial intelligence training in media: addressing technical and ethical challenges for journalists and media professionals

The rise of Artificial Intelligence (AI) is presenting both technical and ethical challenges for media organisations, creating an urgent need for professional training. This study explores how media professionals in the Basque Country are equipping themselves to face these challenges. Using a mixed-...

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Autori principali:	Barbara Sarrionandia, Simón Peña-Fernández, Jesús Ángel Pérez-Dasilva, Ainara Larrondo-Ureta
Natura:	Artigo
Lingua:	Inglês
Pubblicazione:	Frontiers Media S.A. 2025-06-01
Serie:	Frontiers in Communication
Soggetti:	artificial intelligence journalists media training digital transformation
Accesso online:	https://www.frontiersin.org/articles/10.3389/fcomm.2025.1537918/full
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