INFLUENTIAL FACTORS IN THE BRAND REPUTATION OF BATHROOM ACCESSORIES
This project explores into the dynamics of brand reputation within the taps and bathroom accessory industry, focusing on identifying fast-moving product categories, assessing retailer preferences, and exploring the relationship between brand image, price, services offered, brand preference, and bran...
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| Autores principales: | , , |
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| Formato: | Artigo |
| Lenguaje: | Inglês |
| Publicado: |
ICT Academy of Tamil Nadu
2024-05-01
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| Colección: | ICTACT Journal on Management Studies |
| Materias: | |
| Acceso en línea: | https://ictactjournals.in/IJMS/ArticleDetails?id=16680 |
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