The Effect of Service Quality and Customer Satisfaction on Customer Loyalty in the Banking Sector
This study aims to examine the effect of service quality and customer satisfaction on customer loyalty at Bank Tabungan Negara (BTN) Rancaekek. The study is motivated by the increasingly intense competition in the banking industry and the rising expectations of customers for fast reliable and profe...
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| Główni autorzy: | , |
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| Format: | Artigo |
| Język: | Inglês |
| Wydane: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2026-07-01
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| Seria: | Indonesian Interdisciplinary Journal of Sharia Economics |
| Hasła przedmiotowe: | |
| Dostęp online: | https://e-journal.uac.ac.id/index.php/iijse/article/view/9583 |
| Etykiety: |
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