Creating a geodemographic classification model within geo-marketing: the case of Eskişehir province
Businesses today face great competition in their operations, making it necessary for them to adopt a “customer-oriented” approach. In this competitive environment, where customers are more valuable, enterprises accrue great advantages from an understanding of the characteristics of the target audien...
Gorde:
| Egile Nagusiak: | , , |
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| Formatua: | Artigo |
| Hizkuntza: | Inglês |
| Argitaratua: |
Nicolaus Copernicus University in Toruń
2020-03-01
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| Saila: | Bulletin of Geography. Socio-Economic Series |
| Gaiak: | |
| Sarrera elektronikoa: | https://doi.org/10.2478/bog-2020-0003 |
| Etiketak: |
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