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Artificial Intelligence and Customer Engagement in Driving Customer Satisfaction

To enhance user experience, online ojek applications have integrated Artificial Intelligence (AI) through features like chatbots, service recommendations, and interaction analysis. This study aims to examine the effect of AI implementation and customer engagement on customer satisfaction in the cit...

Cur síos iomlán

Sábháilte in:
Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Dhenisa Dewi Sulaeman, Hanna Nurhaliza, Siska Ernawati Fatimah
Formáid: Artigo
Teanga:Inglês
Foilsithe / Cruthaithe: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-08-01
Sraith:Indonesian Interdisciplinary Journal of Sharia Economics
Ábhair:
Rochtain ar líne:https://www.e-journal.uac.ac.id/index.php/iijse/article/view/7647
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