Humor and Resistance in Pakistani Corporate Memes
This study aims at investigating how humor is constructed in corporate memes through cognitive mechanisms and how corporate memes are used as a collective voice by Pakistani employees to express discontent with their work culture and organizational practices. Based on Conceptual blending theory (Fa...
Αποθηκεύτηκε σε:
| Κύριοι συγγραφείς: | , |
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| Μορφή: | Artigo |
| Γλώσσα: | Inglês |
| Έκδοση: |
National University of Modern Languages (NUML), Islamabad
2025-12-01
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| Σειρά: | NUML Journal of Critical Inquiry |
| Θέματα: | |
| Διαθέσιμο Online: | https://jci.numl.edu.pk/index.php/jci/article/view/296 |
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