Applying Marketing Dimensions of Corporate Social Responsibility and Customer to Jazan Telecom Companies' Customers

The communication companies realized the importance of social responsibility. These companies got involved in expanding their activities to include many social benefits to gain its customers' loyalty. The importance of this research lies in discussing the impact of social responsibility dimensions o...

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Autor principal:	Ali Mohammed Al-Medabesh
Formato:	Artigo
Lenguaje:	Árabe
Publicado:	King Faisal University 2020-09-01
Colección:	Scientific Journal of King Faisal University: Humanities and Management Sciences
Materias:	customer loyalty, marketing dimensions, saudi telecoms, social responsibility.
Acceso en línea:	https://services.kfu.edu.sa/ScientificJournalHumanity/en/Home/ContentsDetails/2686
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